Call to Actions
1. Create A Membership Account
2. Wanna be the first to know? Subscribe for Messages on EXCLUSIVE DEALS
3. Forgot Password Create New Password
Call to Action in Canva landing page
1. Create Prototypes for any Platform
2. Start Designing
3. Fast track your design workflow
4. Prototyping made easy
5. Start Inspired
6. How to build a prototype
key performance indicators (KPIs)
Total Sales Volume: Measures the total volume, in dollars, of sales each month. To do this, I will Create a monthly or quarterly target so that your sales team has a goal, and be sure to adjust it regularly for dips or increases in sales which might occur around seasonal events or holidays.
Traffic: This KPI allows to look at the total number of visitors to your business website (landing page in this case). I can measure the differences of this KPI over any amount of time, such as by hour of the day, day of the week, or month after month to see when the web page is getting the most visitors.
Customer Acquisition Cost: To measure the effectiveness of the marketing, I need to look at how many clients it brings and whether it fits into the cost of the campaign. To arrive at this KPI, I will divide the total number of new clients by your acquisition expenditures. In this sense the “total new subscribers per month”
This first landing page that states “Create A Membership Account”, is basically a customer retention strategy. The objective of this page is to encourage new customers to sign up for their exclusive memberships and enjoy exclusive deals the company has to offer. The last landing page states “Wanna be the first to know?Subscribe for Messages on EXCLUSIVE DEALS” serves as a customer retention and satisfaction strategy. By adding their phone numbers and emails, customers will receive messages from time to time. These messages are intended to keep the customers connected to the business by sending reminders of sales and deals available, also reminding customers of items in their carts.
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